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Dirección de la mercadotecnia : by Kotler, Philip Publication: México : Prentice-Hall Hispanoamericana, 1993 . xxvi, 843 p. : , Traducido de la séptima edición en inglés de Marketing management, analysis, planning, implementation, and control 27 cm Date: 1993 Availability: Items available: Biblioteca Central [658.8, K87] (1), Biblioteca Sede Las Heras [658.8, K87] (1), Biblioteca Sede Las Heras [658.8, K87] (2),

Fundamentos de mercadotecnia / by Kotler, Philip Publication: México : Prentice-Hall Hispanoamericana, 1991 . xxiii, 654 p. : , Traducido de la segunda edición en inglés de Marketing an introduction | Resúmen y preguntas para discutir al final de cada capítulo | Glosario | Indice onomástico | Indicen analítico 27 cm. Date: 1991 Availability: Items available: Biblioteca Central [658.8, K87] (2), Biblioteca Sede Las Heras [658.8, K87] (1), Damaged (1),

Administración de empresas.   Publication: Buenos Aires : Ediciones Contabilidad Moderna, . pp. 477-1151 ; 27 cm Availability: Items available: Biblioteca Central [005, A238] (1),

The marketing process : by Jones, Monley Howe Publication: New York : Harper & Row, 1965 . xvii, 605 p. 23 cm Date: 1965 Availability: Items available: Biblioteca Central [339.1, J78] (1),

Mercadotecnia / by Kotler, Philip Publication: México : Prentice-Hall Hispanoamericana, 1989 . xxii, 745 p. : , Traducido de la tercera edición en inglés de la obra Principles of marketing | Indice de contenido de capítulos | Resumen y preguntas de repaso al final de cada capítulo | Glosario p.725 | Indice de autores e índice analítico 26 cm. Date: 1989 Availability: Items available: Biblioteca Central [658.8, K87] (2), Damaged (1),

Strategic market planning : by Abell, Derek F. Publication: Englewood Cliffs, NJ. : Prentice-Hall, 1979 . 527 p. 23 cm. Date: 1979 Availability: Items available: Biblioteca Central [658.5, A141] (1),

Management in marketing : by Lazo, Hector Publication: New York : McGraw-Hill, 1961 . 657 p. 24 cm Date: 1961 Availability: Items available: Biblioteca Central [658.8, L431] (1),

Principles of marketing by Maynard, Harold Howard Publication: New York : Ronald, 1946 . 736 p. 23,5 cm. Date: 1946 Availability: Items available: Biblioteca Central [339.1, M471] (1),

Marketing geography by Eastman, R. O. Publication: New York : Alexander Hamilton Institute, 1931 . 363 p. 18 cm Date: 1931 Availability: Items available: Biblioteca Central [658.8, E13] (1),

Marketing by Collins, George Rowland Publication: New York : Alexander Hamilton Institute, 1933 . 351 p. 18 cm Date: 1933 Availability: Items available: Biblioteca Central [339.13, C712] (1),

Sales management by Jones, John G. Publication: New York : Alexander Hamilton Institute, 1931 . 343 p. 18 cm Date: 1931 Availability: Items available: Biblioteca Central [658.8, J77] (1),

Physical distribution systems by Magee, John F. Publication: New York : McGraw-Hill, 1967 . 189 p. : 20 cm Date: 1967 Availability: Items available: Biblioteca Central [339.14, M19] (1),

Marketing 1   Publication: Buenos Aires : Consejo técnico de inversores, 1979 . 218 p. : 28,5 cm Date: 1979 Availability: Items available: Biblioteca Central [339.1, B582] (1),

Comercialización : by McCarthy, E. Jerome Publication: Buenos Aires : El Ateneo, 1992 . 681 p. : 22 cm Date: 1992 Availability: Items available: Biblioteca Central [38, M123] (1),

Electronic publishing on CD-ROM by Cunningham, Steve Publication: Sebastopol, CA. : O'Reilly, 1996 . xviii, 383 p. : , Glosario p.331-365 23 cm Date: 1996 Availability: Items available: Biblioteca Central [655(0.034), C973] (1),

Managing your e-commerce business by Kienan, Brenda Publication: Redmond, WA. : Microsoft, 2001 . xxvi, 420 p. : , Contiene glosario p.385-401 23 cm Date: 2001 Availability: Items available: Biblioteca Central [658.84, K47] (1),

Net ready : by Hartman, Amir Publication: New York : McGraw-Hill, 2000 . 314 p. , Apéndices 22 cm. Date: 2000 Availability: Items available: Biblioteca Central [658.8, H3331] (1),

Diseño industrial 2 : by Quarante, Danielle Publication: Barcelona : CEAC, 1992 . 228 p. : 26 cm Date: 1992 Availability: Items available: Biblioteca Central [745/749, Q1] (1),

E-data : by Dyché, Jill Publication: Buenos Aires : Pearson Educación, 2001 . 374 p. : , Traducido de Data: turning data into information with data warehousing 23 cm Date: 2001 Availability: Items available: Biblioteca Central [004.658, D994] (1), Biblioteca Central [004.658, D994] (2),

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