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Principles of marketing
by Maynard, Harold Howard
Publication:
New York :
Ronald,
1946
. 736 p.
23,5 cm.
Date:
1946
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[339.1, M471]
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Marketing 1
Publication:
Buenos Aires :
Consejo técnico de inversores,
1979
. 218 p. :
28,5 cm
Date:
1979
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[339.1, B582]
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Comercialización :
by McCarthy, E. Jerome
Publication:
Buenos Aires :
El Ateneo,
1992
. 681 p. :
22 cm
Date:
1992
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[38, M123]
(1),
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Retail marketing :
by Rico, Rubén Roberto
Publication:
Buenos Aires :
Pearson Education,
2003
. xxi, 236 p. :
, Indice de capítulos
23 cm.
Date:
2003
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[339.37, R541]
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[339.37, R541]
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Comportamiento del consumidor /
by Schiffman, León G.
Publication:
México :
Pearson Eduación de México,
2001
. xiii, 469 p. :
, Traducido de la séptima edición en inglés de Consumer behavior | Resumen del contenido de capítulos e índice de contenido de capítulos | Resumen, preguntas para discusión, ejercicios, términos clave y notas al final de cada capítulo | Glosario | Indice de compañías | Indice de nombres e índice temático
25 cm.
Date:
2001
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[658.89, S333]
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[658.89, S333]
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[658.89, S333]
(1),
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[658.89, S333]
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Dirección de la mercadotecnia :
by Kotler, Philip
Publication:
México :
Prentice-Hall Hispanoamericana,
1993
. xxvi, 843 p. :
, Traducido de la séptima edición en inglés de Marketing management, analysis, planning, implementation, and control
27 cm
Date:
1993
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Administración de empresas.
Publication:
Buenos Aires :
Ediciones Contabilidad Moderna,
. pp. 477-1151 ;
27 cm
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[005, A238]
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The marketing process :
by Jones, Monley Howe
Publication:
New York :
Harper & Row,
1965
. xvii, 605 p.
23 cm
Date:
1965
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[339.1, J78]
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Strategic market planning :
by Abell, Derek F.
Publication:
Englewood Cliffs, NJ. :
Prentice-Hall,
1979
. 527 p.
23 cm.
Date:
1979
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[658.5, A141]
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Management in marketing :
by Lazo, Hector
Publication:
New York :
McGraw-Hill,
1961
. 657 p.
24 cm
Date:
1961
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[658.8, L431]
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Marketing geography
by Eastman, R. O.
Publication:
New York :
Alexander Hamilton Institute,
1931
. 363 p.
18 cm
Date:
1931
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[658.8, E13]
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Marketing
by Collins, George Rowland
Publication:
New York :
Alexander Hamilton Institute,
1933
. 351 p.
18 cm
Date:
1933
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[339.13, C712]
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Sales management
by Jones, John G.
Publication:
New York :
Alexander Hamilton Institute,
1931
. 343 p.
18 cm
Date:
1931
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[658.8, J77]
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Physical distribution systems
by Magee, John F.
Publication:
New York :
McGraw-Hill,
1967
. 189 p. :
20 cm
Date:
1967
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[339.14, M19]
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Electronic publishing on CD-ROM
by Cunningham, Steve
Publication:
Sebastopol, CA. :
O'Reilly,
1996
. xviii, 383 p. :
, Glosario p.331-365
23 cm
Date:
1996
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[655(0.034), C973]
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Managing your e-commerce business
by Kienan, Brenda
Publication:
Redmond, WA. :
Microsoft,
2001
. xxvi, 420 p. :
, Contiene glosario p.385-401
23 cm
Date:
2001
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[658.84, K47]
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Net ready :
by Hartman, Amir
Publication:
New York :
McGraw-Hill,
2000
. 314 p.
, Apéndices
22 cm.
Date:
2000
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[658.8, H3331]
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Diseño industrial 2 :
by Quarante, Danielle
Publication:
Barcelona :
CEAC,
1992
. 228 p. :
26 cm
Date:
1992
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[745/749, Q1]
(1),
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E-data :
by Dyché, Jill
Publication:
Buenos Aires :
Pearson Educación,
2001
. 374 p. :
, Traducido de Data: turning data into information with data warehousing
23 cm
Date:
2001
Availability:
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[004.658, D994]
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[004.658, D994]
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