Product policy concepts, methods, and strategy
By: Wind, Yoram J
.
Material type: 
BookSeries: Addison-Wesley series in marketing.Publisher: Massachusetts : Addison-Wesley, 1982Description: 666 p. : il. ; 24 cm.ISBN: 0201083434.Subject(s): NUEVOS PRODUCTOS | GESTION DE LA PRODUCCION | POLITICA INDUSTRIAL | ADMINISTRACION DE EMPRESASOther classification: W763
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Referencia
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Biblioteca Central | Biblioteca Central | 658.5, W763 (Browse shelf) | Available | P24106_1 |
